14 Nov Pneumonia Month: November 2016 (Nigeria Social Media Toolkit)
Pneumonia Month 2016 Social Media Toolkit
This year, we are dedicating the whole month of November to creating awareness about the disease. The campaign will feature influencers that are recognized nationally and have a particularly strong influence in the north. As the burden and mortality is the highest in the north, Every Breath Counts has recruited 3 famous Kannywood celebrities: Hadiza Ali Nuhu, and Rahma Sadu. We have produced a series of TV/Radio PSAs and will be aired from November 2016–January 2017.
From left to right: Hadiza Gabon, Ali Nuhu, and Rahama Sadau
- Create awareness about the pneumonia, its causes and how it can be prevented and treated.
- Share information on new strategies, methods, and statistics about the burden of pneumonia
- Create awareness on the Every Breath Counts platform.
Public Service Announcements
Ali Nuhu (radio)
Download the Social Media Toolkit